Service Design
Designing backstage processes and the frontstage experience, across digital and non-digital touchpoints.
Let's design better
Digital products and services are central to our lives. But too often they frustrate us, distract us, or fail to deliver what we actually need.
Together we can change that.
We do...
Product strategy & design
From insight and strategy, to design and delivery. Improving existing products or inventing new ones.
User research
Discovery research, co-design, concept testing, usability testing and everything in between.
Capability building
Training, mentoring and coaching for teams adopting user-centred and agile approaches.
Case Studies
Helping social workers triage concerns about children
Client: B&NES Council
Embedding product excellence in a fast-growing startup
Client: Much Better Adventures
Aligning product strategy with user-needs
Client: Parmenion Capital Partners
Recent posts
Service design is a bowl of water outside a pub
Posted: 4 June 2021 by Alastair Lee
Service Design as a discipline is in the ascendance. More organisations seem to be hiring more service designers. People I know that used to…
What we mean by 'better'
Posted: 2 June 2021 by Alastair Lee
We think of ‘better’ from four different perspectives. We want to make things: Better for clients Better for users Better for society Better…
It’s time to reflect on the products we design and use
Posted: 7 May 2021 by Alastair Lee
The idea for this post came to me in the shower. As a family we are becoming ever more conscious of our impact on the planet. I’ve worked…